Tag Archives: Ronald Reagan

Jimmy Carter press conference

Episode 030 Presidents and the Media: The History of Political Spin

Subscribe to the In The Past Lane podcastThis week at In The Past Lane, we talk about the American presidency – specifically the history of how US presidents have endeavored to communicate their positions on key issues of the day. To use modern political parlance, it’s the history of “spin,” that important but sometimes tawdry business of crafting and communicating a political message in such as way that it enhances your political standing. American presidents have struggled to do this since the days of the Washington administration. To help us understand what spin is and how and why it’s played such a critical role in the evolution of the modern presidency and in the success or failure of individual presidents, I talk to historian David Greenberg. He’s the author of a fascinating new book, Republic of Spin: An Inside History of the American Presidency.

David Greenberg, Republic of SpinAmong the many things we discuss:
How Theodore Roosevelt created the original permanent White House spin apparatus.

Why Woodrow Wilson’s Committee on Public Information during World War I is unfairly characterized as a nefarious propaganda machine.

Why FDR’s “fireside chats” proved so effective in promoting Roosevelt’s New Deal agenda.

How Dwight D. Eisenhower became the first president to embrace the new medium of television.

Why image making became so essential to presidential success in the age of JFK.

How Jimmy Carter — yes, Jimmy Carter – was hailed early on in his presidency as a master communicator and manipulator of the media.

Why spin is not inherently negative but rather an essential element of presidential leadership.

Why the mainstream media is held in such low regard these days.

About David Greenberg – website

Further Reading

David Greenberg, Republic of Spin: An Inside History of the American Presidency (WW Norton, 2016)

Katz and M. Barris, The Social Media President: Barack Obama and the Politics of Digital Engagement (2013)

William E. Leuchtenburg, The American President: From Teddy Roosevelt to Bill Clinton (2015)

Stephen Ponder, Managing the Press: Origins of the Media Presidency, 1897-1933 (1999)

Music for This Episode

Jay Graham, ITPL Intro (JayGMusic.com)

Kevin McCleod, “Impact Moderato” (Free Music Archive)

Jon Luc Hefferman, “Winter Trek” (Free Music Archive)

The Bell, “I Am History” (Free Music Archive)

Production Credits

Executive Producer: Lulu Spencer

Technical Advisors: Holly Hunt and Jesse Anderson

Podcasting Consultant: Darrell Darnell of Pro Podcast Solutions

Photographer: John Buckingham

Graphic Designer: Maggie Cellucci

Website by: ERI Design

Legal services: Tippecanoe and Tyler Too

Social Media management: The Pony Express

Risk Assessment: Little Big Horn Associates

Growth strategies: 54 40 or Fight

© Snoring Beagle International, 2017


Episode 015 The History of the Republican Party – Convention Edition!

This week, in honor of the G.O.P. Convention, In The Past Lane explores the fascinating history of the Republican Party. I speak with historian Heather Cox Richardson, author of a superb history of the Republican party. She’ll take us on a fascinating journey through eras when the GOP was the party of big business and Wall Street and when it periodically shifted to become the party of the people and the common good. And she’ll bring her analysis all the way to the present to help put Donald Trump in historical perspective.

Episode 015 notes and credits

Recommended Reading

Kathleen Dalton, Theodore Roosevelt: A Strenuous Life

Lewis L. Gould, The Republicans: A History of the Grand Old Party

Heather Cox Richardson, To Make Men Free: A History of the Republican Party

Theda Skocpol, The Tea Party and the Remaking of Republican Conservatism

Jean Edward Smith, Eisenhower in War and Peace


Jay Graham, ITPL Intro (courtesy, JayGMusic.com)

Kevin McCleod, “Impact Moderato” (Free Music Archive)

The Womb, “I Hope It Hurts” (Free Music Archive)

Lee Rosevere, “Going Home”

The Bell, “I Am History”